Great Clients are Those You Understand, and to Understand, You Must Listen

To stay out of my own echo chamber, I subscribe to a few blogs. One...

Clients as Partners in Development

In the last post – “Land Your Whale!” – I spoke about being realistic, being transparent, and...

Land Your Whale!

During speaking engagements I share the story that our first contract was with a Fortune...

The Sales Process, Part 4: Closing the Deal

Now that your prospect trusts you and agrees that your product offers value, it’s time...

The Sales Process, Part 3: Moving Toward the Close

Closing a deal starts the moment a prospect begins to trust you, and ends the...

The Sales Process, Part 2: Three Skills to Master Early

Several things plagued me when I started my first company. I worried about how to...

The Sales Process, Part 1: Attributes of Great Salespeople

In academic terms, the sales process generally consists of: Lead Generation Lead Qualification Features Cost...

Who Wants to Cold Call?

Does anyone really love making cold calls? No, no one. For me it always felt...

Cancelled!

All businesses need customers who are confident that they made the right decision to buy....

Automate, Automate, Automate

If you’ve been with us the past few months, you should already have made progress...